Start an Adventure
Every season celebrates the natural beauty of Rice Lake, Wisconsin. It’s easy to find something fun to do and create moments to share with your favorite people. The lake of Rice Lake spans over 900 acres and is the hub for year-round active outdoor recreation. Pick any season to head to the lake with your crew to go fishing, boating, swimming, or ice fishing. Kick off the fun with your friends and family by getting lost in time on the Ice Age Scenic Trail, the year-round multiple-use recreational trail. Grab your helmet and buckle up for the longest UTV & ATV trail in Wisconsin, the Wild River Trail, showcasing 92 miles of natural Wisconsin beauty.
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Barron County Pro Rodeo
See one of the best and largest rodeo events presented in the state of Wisconsin.
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Bath & Body Works
Bath and Body Works is your go-to place for self-care gifts that surprise and delight. From iconic home fragrances found in Bath and Body Works candles to the moisturizing skin care of Bath and Body Works lotion, we make picking out your perfect something special a sensational experience.
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Bird City